A genuine question over whether Sit-Up's channels can continue to last in the future. They more and more remind me of the final few days of Auction World - it seems only a matter of time before they finally step over the line and someone takes action. Here's why I don't think Sit Up channels can last much longer:
- The quality of their products seems to be getting lower and lower (tat is the description I'd personally use) - some of the absolute crap they flog is unreal (worry angels, for example) and the introduction of their in-house brands, (Tommy & Kate, Your Kitchen) which I've read mostly negative reviews about.
- The selling tactics of their products has become absolutely shocking. While we can forgive a hard sell, too often now they just rely on pure and downright lying, misreprestation of a product and scaremongering. This is a channel where they will tell you a USB dongle is the same as a Sky Subscription, will describe a product as 'gold' when it's gold plated and will list the number of elderly people who die every year from the cold before selling their poor quality portable heater. It really is outrageous - and looking at the ASA pages it's evident how they continually breach the rules. It's also evident from the type of products they sell that they are increasingly targeting the elderly, vulnerable and ill-informed.
- The lack of talent and 'fun' - a while ago the presenters on these channels used to have fun, interact with their audience and the channel was genuinely fun to watch. Now it's a shambles where presenters bascially shout at the camera for 3 hours.
- The continued issues of postage and the phonecall - this has always been an issue with Sit-Up, but the cost of the call and the cost of the postage really stick out in the current climate. Plus the fact that they now sell many products at 0.01p or 'below our cost price' simply serves to emphasise how much of a profit they make from their phonelines and postage.
They just seem to be getting worse and worse and increasingly immoral every day. They just can't go on like this much longer.
Any thoughts?
- The quality of their products seems to be getting lower and lower (tat is the description I'd personally use) - some of the absolute crap they flog is unreal (worry angels, for example) and the introduction of their in-house brands, (Tommy & Kate, Your Kitchen) which I've read mostly negative reviews about.
- The selling tactics of their products has become absolutely shocking. While we can forgive a hard sell, too often now they just rely on pure and downright lying, misreprestation of a product and scaremongering. This is a channel where they will tell you a USB dongle is the same as a Sky Subscription, will describe a product as 'gold' when it's gold plated and will list the number of elderly people who die every year from the cold before selling their poor quality portable heater. It really is outrageous - and looking at the ASA pages it's evident how they continually breach the rules. It's also evident from the type of products they sell that they are increasingly targeting the elderly, vulnerable and ill-informed.
- The lack of talent and 'fun' - a while ago the presenters on these channels used to have fun, interact with their audience and the channel was genuinely fun to watch. Now it's a shambles where presenters bascially shout at the camera for 3 hours.
- The continued issues of postage and the phonecall - this has always been an issue with Sit-Up, but the cost of the call and the cost of the postage really stick out in the current climate. Plus the fact that they now sell many products at 0.01p or 'below our cost price' simply serves to emphasise how much of a profit they make from their phonelines and postage.
They just seem to be getting worse and worse and increasingly immoral every day. They just can't go on like this much longer.
Any thoughts?
uke:
