Up for sale

alan1302 · Apr 23, 2015

Ideal Direct -owner of Ideal World and Create and Craft is up for sale:

http://news.sky.com/story/1470924/ideal-shopping-direct-owner-crafts-200m-sale

Las year they made a healthy profit with more expected this year...and people think they weren't doing well.

cheesecake · Apr 24, 2015

Hmm, most of the interest and profit seems to be create and craft based. Good luck to them though, hopefully someone will buy the company who can inject some products into the IW side of things!

mossie269 · Apr 24, 2015

And get rid of one or two presenters probably more really but there would not be many left:mysmilie_11:

Swankypants · Apr 25, 2015

Don't worry if you don't get the company this time, it'll reappear as a Pick of the Day very soon. With a free Karcher....

Muttley · Apr 25, 2015

mossie269 said:
And get rid of one or two presenters probably more really but there would not be many left:mysmilie_11:

Ooh, I wonder who you mean?!!!!!

Muttley · Apr 25, 2015

Swankypants said:
Don't worry if you don't get the company this time, it'll reappear as a Pick of the Day very soon. With a free Karcher....

Do you reckon it will be on Easy Pay or come with free delivery?

stratobuddy · Apr 25, 2015

Perhaps QVC will buy it so they can shut it down to get rid of their main competitor

cheesecake · Apr 26, 2015

LOL, as if IW is in any way a threat to QVC, that has made my day

stratobuddy · Apr 26, 2015

Many years ago, Dale was doing a sales spiel and said "and in an ideal world" then stopped and said "oh, wash my mouth out with soap" lol

Or possibly it was ??? Heywood (can't remember his first name).

Up for sale

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