Oh, I remember the days of branded soap that you bought in the supermarkets. Palmolive supposedly kept skin young looking. Imperial Leather appealed to those who aspired to the middle-class lifestyle, and lived in the type of homes you'd see on Tales Of The Unexpected, and Bouquet Of Barbed Wire - in today's world, the type of Q viewers who have at least two homes and can afford to give expensive beauty products as gifts to teachers. Camay, Lux, Pears, Knights Castile, which I think was the lower end of the market, then along came Dove. I remember the soap adverts "...Wow, you can't be her mother...well I am, and I use Palmolive." One of my grandmother's would scoff and say, "A bar of carbolic did us back in the day!".
