I can see the sense in using presenters and fashion brand ambassadors in the ad for a bit of fun and in an effort to use 'real' women rather than models, but why the lady with the black and white hair; she's not exactly a regular is she. I wonder if the people who are responsible for it just grabbed who happened to be passing in the corridor.
I can imagine the scenario;
Promo director 1 - ....well (scratching ear), we could use the presenters and brand ambassadors, that might be fun. Who's in the building today?'
Promo director 2 - ' Debbie Flint, she's always here. I saw her trotting off to the free samples department with a shopping trolley and a selfie stick'
Promo director 1 - 'Lord no, not her! She makes the stuff look worse than it is'.
Promo director 2 - 'Mmmmm.....I saw Jill Franks earlier, she's nice and slim.'
Promo director 1 - 'No, nothing to fit her and I'm right out of bull-clips. Anyway there's a clause in her contract - No QVC fashion to be worn except if it's an Amanda Wakely cashmere jumper with chiffon sleeves.
Promo director 2 - 'Er, how about Jackie Joseph? She's go the physique AND I've just seen her passing. Hold on a mo........'Hey Jackie! Can I have a word, we'd really like to use you in the new fashion promo!!'
Promo director 2 returns looking sheepish and with Jackies Joseph and Kabler in tow.
Promo director 2 - (in a whisper) 'Bummeration, Jackie Kabler was in ear-shot and she thought I meant her. She's bound to trip over those bits of white planking we'll be using as props and sprain something, then we'll never hear the last of it').
Promo director 1 - (also whispering) 'We'll have to use her now or we'll have Ruth Langsford to deal with. You know how much clout Ruth has here at Chiswick towers and she just loves Jackie, doesn't liike to work with anyone else. Designs blue clothing especially for her!'.
Promo director 2 - (sighs) -'Well at least she's tall but we'll have to do something with that hair.'
Promo director 1 - 'Worry not, I've got my Dyson collectables. Now, we need someone else, someone a bit quirky, a bit alternative, how about Pippa? She likes fashion.'
Promo director 2 - 'Naw, she went home. Quirky, quirky........ now who's quirky??'
Promo director 1 - 'Chloe?'
Promo director 2 - 'Jeepers no, she can't keep her mouth shut. I am fed up to the back-teeth of seeing her fillings on social media!'
Promo director 1 - 'Julia?'
Promo director 2 - 'Puhleese!!'
Promo director 1- 'Kathy Taylor? She does fashion on Wednesday so she might be an idea'
Promo director 2 - 'Naw, she does my head.'
Promo director 1 - 'Melissa Hardy, Katie Pemberton, or how about the recently returned from the US fashion expert with the really, really squeaky voice!'
Promo director 2 - 'No, no and no!'
Promo director 1 - 'Carla Lazlo! She's always well turned out and has modelling experience.'
Promo director 2 - 'She's in the Bahamas with dangerous Dawson....again!'
Promo director 2 - (thinks really hard) Got it, got it! That strapping lady, the one with the quiff'.
Promo director 1- (looks puzzled) 'Quiff? Who?'
Promo director 2 - 'Oh, you know who I mean, she used to be the BA for a now defunct fashion range!'
Promo director 1 - 'Ben di Lisi!'
Promo director 2 - 'No'
Promo director 1 - 'Andrew Yu?'
Promo director 2 - 'Noooo!'
Promo director 1 - 'Christopher Fink!'
Promo director 2 - 'Noooo!'
Promo director 1 - 'Michele Hope?'
Promo director 2 - 'No you nitwit, Meeeshell's still here, are you going senile? Anyway she represents herself.......even brings her own stool and thigh-high boots'.
Promo director 1 - 'Sorry, I think it's the fumes from the polyester, make me a bit vague'
Promo director 2 - 'The lady I mean has black and white hair.'
Promo director 1 - (presses lips together and is clearly trying to remember). 'Black and white hair????..... you mean she needs her roots doing?? Julia? Oh no, we've discounted her already. (the penny then drops) Riiight, now I remember! Cruella de Ville??'
Promo director 2 - 'Yes, yes, her. She's in the green room right now, go and ask her.'
Promo director 1 - 'Aw, do I have to!!'
Promo director 2 - 'Yes you do! Don't you like her?'
Promo director 1 - 'She's a bit scary.'
Promo director 2 - 'She's really nice. Go, go and ask her.'
Promo director 1 - 'Ooookay....' (slopes off dragging feet).
Promo director 2 - (clearly relieved and muttering) 'Thank goodness, she scares me too. Now we need just one more person......who can we use??"
At that very moment Katy P strides by and solves the problem.
A short while later...
Promo director 2 - 'Roll 'em!'
Catherine Huntley stands on the side-lines looking most miffed. 'I could have been a contender' she mutters to herself. She sadly tosses her newly trimmed bob and, through tears of disappointment, she spies a white plank which she slowly takes hold of and slinks off in the direction of Jackie Kabler's shins.....