'Demographically our customers are mainly female, aged between 35 and 65 and can be found across the whole of the UK. They tend to consume mainstream media and, of course, they all love to shop'.Think again it says.
Then they proceed to show everything for women.
Talk about sexist.
Some things have changed. The presenters have become increasingly awful. I find the Create and Craft presenters watchable and likeable. How can the QVC bosses not see what has gone wrong?I may have watched QVC About 3 times in the last year. Its normally food hours I watch as you have Andi Peters and Dale Franklin trying to flog over expensive food.
If you know QVC, think again, why there ways havent changed since Julia first appeared.
I mainly watch IW or C&C yes there presenters are maybe a bit more rougher around the edges, but have personailty
And be smug arses all the time they are doing it - yes L’Occitaine I’m looking at you.They could get rid of some of the models on beauty shows as well.
The ones who sit there spraying perfume.....WE CAN'T SMELL IT. (sorry for shouting)
or washing their hands in a bowl of murky water, we know how to wash our hands!
The first thing they need to address are some of their over paid, over indulged, talentless/pointless presenters. They cost too much in salary and freebies and even more off putting is the way they promote themselves and personal interests. People find this a huge turnoff. Why employ people who customers can’t watch? I have an interest in crafting and enjoy watching Create and Craft. There, the presenters and guests focus on talking about and demonstrating the product. None of the shouting, showing off about themselves, their lifestyles, holidays etc. Fed up of too many greedy, self centred show offs on QVC.